GOLD: logo & magazine experiment

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Things I make

It’s that time of the year again! No, not Christmas, school project season.

We were told to do logo research and come up with a new logo, title and look for a fashion-related (meaning not strictly fashion) magazine. Most magazines (Harper’s Bazaar, Vogue, etc) use some variant of the Bodoni font and the magazine I worked with used Didot, so I tried to think of more flashy, less classic fonts that could also be somehow reinterpreted. Eventually I found one I liked, sliced the letters in half and shifted them. It’s readable, but not too readable, and colour/stroke can be changed to easily accommodate the cover image.

Cover images by Solve Sundsbo (1), Lisa Wassmann (2) and Leslie David (3)

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The Author

24-year-old Portuguese girl. Bilingual English, fluent in Italian. BA in Fashion Communication. MUA with a proper diploma! MA Creative Media student. Globetrotter and shopaholic, can't seem to be able throw away menswear magazines. Has a serious mental problem when it comes to buying photography books and is working towards being a part of the fashion industry.

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